Diving into the world of architecture firms across the USA, I’ve tackled a massive task: analyzing 5,759 GMB listings to see what makes some stand out.
From crunching numbers to drawing insights, I’ve done it all to help architects and aspiring firm owners get a leg up in the digital space.
Whether you’re looking to boost your visibility, rake in reviews, or just find your footing online, my deep dive into data and charts has got you covered.
So, let’s roll up our sleeves and explore what it takes to shine in the competitive architectural landscape, one insightful chart at a time.
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Alabama
Metric All States Alabama Average Rating 4.69 4.85 Average Reviews 12.86 5.57 Address 84.10% 90.83% Phone 96.86% 96.67% Email 50.22% 56.67% Facebook 57.91% 52.50% LinkedIn 37.95% 33.33% Instagram 44.77% 47.50% Twitter 20.06% 12.50% YouTube 11.67% 3.33%
Alaska
Metric All States Alaska Average Rating 4.69 4.75 Average Reviews 12.86 4.65 Address 84.10% 87.10% Phone 96.86% 100.00% Email 50.22% 41.94% Facebook 57.91% 61.29% LinkedIn 37.95% 32.26% Instagram 44.77% 41.94% Twitter 20.06% 0.00% YouTube 11.67% 3.23%
Arizona
Metric All States Arizona Average Rating 4.69 4.74 Average Reviews 12.86 7.11 Address 84.10% 86.89% Phone 96.86% 96.72% Email 50.22% 52.46% Facebook 57.91% 66.39% LinkedIn 37.95% 39.34% Instagram 44.77% 50.00% Twitter 20.06% 18.03% YouTube 11.67% 13.93%
Arkansas
Metric All States Arkansas Average Rating 4.69 4.63 Average Reviews 12.86 68.61 Address 84.10% 94.25% Phone 96.86% 96.55% Email 50.22% 51.72% Facebook 57.91% 67.82% LinkedIn 37.95% 32.18% Instagram 44.77% 44.83% Twitter 20.06% 12.64% YouTube 11.67% 9.20%
California
Metric All States California Average Rating 4.69 4.72 Average Reviews 12.86 5.78 Address 84.10% 61.48% Phone 96.86% 92.62% Email 50.22% 49.18% Facebook 57.91% 43.44% LinkedIn 37.95% 16.39% Instagram 44.77% 32.79% Twitter 20.06% 4.92% YouTube 11.67% 7.38%
Colorado
Metric All States Colorado Average Rating 4.69 4.83 Average Reviews 12.86 7.51 Address 84.10% 78.69% Phone 96.86% 96.72% Email 50.22% 59.02% Facebook 57.91% 68.03% LinkedIn 37.95% 47.54% Instagram 44.77% 57.38% Twitter 20.06% 26.23% YouTube 11.67% 15.57%
Connecticut
Metric All States Connecticut Average Rating 4.69 4.84 Average Reviews 12.86 15.1 Address 84.10% 100.00% Phone 96.86% 100.00% Email 50.22% 59.09% Facebook 57.91% 63.64% LinkedIn 37.95% 54.55% Instagram 44.77% 72.73% Twitter 20.06% 36.36% YouTube 11.67% 22.73%
Delaware
Metric All States Delaware Average Rating 4.69 4.47 Average Reviews 12.86 5.81 Address 84.10% 95.24% Phone 96.86% 97.62% Email 50.22% 45.24% Facebook 57.91% 57.14% LinkedIn 37.95% 21.43% Instagram 44.77% 26.19% Twitter 20.06% 16.67% YouTube 11.67% 14.29%
Florida
Metric All States Florida Average Rating 4.69 4.73 Average Reviews 12.86 8.71 Address 84.10% 62.30% Phone 96.86% 96.72% Email 50.22% 46.72% Facebook 57.91% 48.36% LinkedIn 37.95% 39.34% Instagram 44.77% 35.25% Twitter 20.06% 15.57% YouTube 11.67% 13.93%
Georgia
Metric All States Georgia Average Rating 4.69 4.79 Average Reviews 12.86 9.65 Address 84.10% 72.95% Phone 96.86% 94.26% Email 50.22% 59.02% Facebook 57.91% 63.93% LinkedIn 37.95% 40.16% Instagram 44.77% 46.72% Twitter 20.06% 21.31% YouTube 11.67% 9.02%
Hawaii
Metric All States Hawaii Average Rating 4.69 4.38 Average Reviews 12.86 3.97 Address 84.10% 81.67% Phone 96.86% 97.50% Email 50.22% 45.00% Facebook 57.91% 38.33% LinkedIn 37.95% 15.83% Instagram 44.77% 25.00% Twitter 20.06% 7.50% YouTube 11.67% 7.50%
Idaho
Metric All States Idaho Average Rating 4.69 4.71 Average Reviews 12.86 4.39 Address 84.10% 85.25% Phone 96.86% 94.26% Email 50.22% 43.44% Facebook 57.91% 47.54% LinkedIn 37.95% 27.05% Instagram 44.77% 31.97% Twitter 20.06% 13.93% YouTube 11.67% 9.84%
Illinois
Metric All States Illinois Average Rating 4.69 4.67 Average Reviews 12.86 6.33 Address 84.10% 95.08% Phone 96.86% 98.36% Email 50.22% 54.10% Facebook 57.91% 61.48% LinkedIn 37.95% 48.36% Instagram 44.77% 50.00% Twitter 20.06% 27.05% YouTube 11.67% 13.11%
Indiana
Metric All States Indiana Average Rating 4.69 4.63 Average Reviews 12.86 9.93 Address 84.10% 81.97% Phone 96.86% 95.08% Email 50.22% 52.46% Facebook 57.91% 58.20% LinkedIn 37.95% 44.26% Instagram 44.77% 46.72% Twitter 20.06% 24.59% YouTube 11.67% 14.75%
Iowa
Metric All States Iowa Average Rating 4.69 4.65 Average Reviews 12.86 4.48 Address 84.10% 90.98% Phone 96.86% 96.72% Email 50.22% 51.64% Facebook 57.91% 63.11% LinkedIn 37.95% 45.08% Instagram 44.77% 47.54% Twitter 20.06% 24.59% YouTube 11.67% 19.67%
Kansas
Metric All States Kansas Average Rating 4.69 4.63 Average Reviews 12.86 7.94 Address 84.10% 87.70% Phone 96.86% 97.54% Email 50.22% 47.54% Facebook 57.91% 64.75% LinkedIn 37.95% 47.54% Instagram 44.77% 50.82% Twitter 20.06% 27.87% YouTube 11.67% 22.13%
Kentucky
Metric All States Kentucky Average Rating 4.69 4.53 Average Reviews 12.86 7.06 Address 84.10% 71.76% Phone 96.86% 100.00% Email 50.22% 47.06% Facebook 57.91% 60.00% LinkedIn 37.95% 32.94% Instagram 44.77% 35.29% Twitter 20.06% 15.29% YouTube 11.67% 8.24%
Louisiana
Metric All States Louisiana Average Rating 4.69 4.74 Average Reviews 12.86 4.17 Address 84.10% 89.34% Phone 96.86% 96.72% Email 50.22% 46.72% Facebook 57.91% 54.10% LinkedIn 37.95% 33.61% Instagram 44.77% 35.25% Twitter 20.06% 11.48% YouTube 11.67% 5.74%
Maine
Metric All States Maine Average Rating 4.69 4.84 Average Reviews 12.86 2.98 Address 84.10% 83.61% Phone 96.86% 95.90% Email 50.22% 50.82% Facebook 57.91% 52.46% LinkedIn 37.95% 26.23% Instagram 44.77% 40.98% Twitter 20.06% 4.92% YouTube 11.67% 4.10%
Maryland
Metric All States Maryland Average Rating 4.69 4.64 Average Reviews 12.86 5.17 Address 84.10% 82.79% Phone 96.86% 96.72% Email 50.22% 51.64% Facebook 57.91% 54.92% LinkedIn 37.95% 44.26% Instagram 44.77% 41.80% Twitter 20.06% 18.03% YouTube 11.67% 7.38%
Massachusetts
Metric All States Massachusetts Average Rating 4.69 4.67 Average Reviews 12.86 75.42 Address 84.10% 95.08% Phone 96.86% 97.54% Email 50.22% 49.18% Facebook 57.91% 61.48% LinkedIn 37.95% 47.54% Instagram 44.77% 63.11% Twitter 20.06% 28.69% YouTube 11.67% 15.57%
Michigan
Metric All States Michigan Average Rating 4.69 4.66 Average Reviews 12.86 12.15 Address 84.10% 94.51% Phone 96.86% 97.80% Email 50.22% 40.66% Facebook 57.91% 61.54% LinkedIn 37.95% 40.66% Instagram 44.77% 42.86% Twitter 20.06% 20.88% YouTube 11.67% 20.88%
Mississippi
Metric All States Mississippi Average Rating 4.69 4.82 Average Reviews 12.86 5.10 Address 84.10% 91.30% Phone 96.86% 97.83% Email 50.22% 56.52% Facebook 57.91% 52.17% LinkedIn 37.95% 32.61% Instagram 44.77% 41.30% Twitter 20.06% 28.26% YouTube 11.67% 4.35%
Missouri
Metric All States Missouri Average Rating 4.69 4.76 Average Reviews 12.86 5.74 Address 84.10% 87.70% Phone 96.86% 98.36% Email 50.22% 54.92% Facebook 57.91% 59.02% LinkedIn 37.95% 41.80% Instagram 44.77% 44.26% Twitter 20.06% 24.59% YouTube 11.67% 12.30%
Nebraska
Metric All States Nebraska Average Rating 4.69 4.63 Average Reviews 12.86 11.30 Address 84.10% 96.23% Phone 96.86% 96.23% Email 50.22% 53.77% Facebook 57.91% 53.77% LinkedIn 37.95% 40.57% Instagram 44.77% 38.68% Twitter 20.06% 13.21% YouTube 11.67% 12.26%
Nevada
Metric All States Nevada Average Rating 4.69 4.61 Average Reviews 12.86 8.45 Address 84.10% 77.87% Phone 96.86% 95.90% Email 50.22% 46.72% Facebook 57.91% 51.64% LinkedIn 37.95% 26.23% Instagram 44.77% 36.07% Twitter 20.06% 20.49% YouTube 11.67% 13.11%
New Hampshire
Metric All States New Hampshire Average Rating 4.69 4.65 Average Reviews 12.86 3.65 Address 84.10% 95.29% Phone 96.86% 97.65% Email 50.22% 47.06% Facebook 57.91% 48.24% LinkedIn 37.95% 29.41% Instagram 44.77% 29.41% Twitter 20.06% 12.94% YouTube 11.67% 10.59%
New Jersey
Metric All States New Jersey Average Rating 4.69 4.71 Average Reviews 12.86 9.70 Address 84.10% 91.80% Phone 96.86% 96.72% Email 50.22% 61.48% Facebook 57.91% 60.66% LinkedIn 37.95% 37.70% Instagram 44.77% 45.90% Twitter 20.06% 21.31% YouTube 11.67% 8.20%
New Mexico
Metric All States New Mexico Average Rating 4.69 4.60 Average Reviews 12.86 60.82 Address 84.10% 82.86% Phone 96.86% 99.05% Email 50.22% 51.43% Facebook 57.91% 45.71% LinkedIn 37.95% 31.43% Instagram 44.77% 37.14% Twitter 20.06% 20.00% YouTube 11.67% 13.33%
New York
Metric All States New York Average Rating 4.69 4.66 Average Reviews 12.86 8.76 Address 84.10% 96.12% Phone 96.86% 96.90% Email 50.22% 52.71% Facebook 57.91% 53.49% LinkedIn 37.95% 46.51% Instagram 44.77% 64.34% Twitter 20.06% 32.56% YouTube 11.67% 17.05%
North Carolina
Metric All States North Carolina Average Rating 4.69 4.76 Average Reviews 12.86 5.15 Address 84.10% 84.43% Phone 96.86% 95.08% Email 50.22% 52.46% Facebook 57.91% 60.66% LinkedIn 37.95% 43.44% Instagram 44.77% 52.46% Twitter 20.06% 19.67% YouTube 11.67% 11.48%
North Dakota
Metric All States North Dakota Average Rating 4.69 4.80 Average Reviews 12.86 4.90 Address 84.10% 88.89% Phone 96.86% 98.15% Email 50.22% 50.00% Facebook 57.91% 64.81% LinkedIn 37.95% 42.59% Instagram 44.77% 38.89% Twitter 20.06% 22.22% YouTube 11.67% 20.37%
Ohio
Metric All States Ohio Average Rating 4.69 4.60 Average Reviews 12.86 4.54 Address 84.10% 95.90% Phone 96.86% 96.72% Email 50.22% 48.36% Facebook 57.91% 59.02% LinkedIn 37.95% 44.26% Instagram 44.77% 41.80% Twitter 20.06% 22.95% YouTube 11.67% 9.84%
Oklahoma
Metric All States Oklahoma Average Rating 4.69 4.49 Average Reviews 12.86 16.39 Address 84.10% 100.00% Phone 96.86% 100.00% Email 50.22% 45.45% Facebook 57.91% 72.73% LinkedIn 37.95% 51.52% Instagram 44.77% 51.52% Twitter 20.06% 42.42% YouTube 11.67% 21.21%
Pennsylvania
Metric All States Pennsylvania Average Rating 4.69 4.47 Average Reviews 12.86 9.89 Address 84.10% 64.75% Phone 96.86% 97.54% Email 50.22% 35.25% Facebook 57.91% 52.46% LinkedIn 37.95% 31.15% Instagram 44.77% 38.52% Twitter 20.06% 18.03% YouTube 11.67% 9.84%
Rhode Island
Metric All States Rhode Island Average Rating 4.69 4.74 Average Reviews 12.86 4.63 Address 84.10% 85.95% Phone 96.86% 97.52% Email 50.22% 50.41% Facebook 57.91% 52.07% LinkedIn 37.95% 28.93% Instagram 44.77% 47.11% Twitter 20.06% 15.70% YouTube 11.67% 10.74%
South Carolina
Metric All States South Carolina Average Rating 4.69 4.65 Average Reviews 12.86 13.89 Address 84.10% 94.17% Phone 96.86% 97.50% Email 50.22% 50.83% Facebook 57.91% 71.67% LinkedIn 37.95% 47.50% Instagram 44.77% 58.33% Twitter 20.06% 28.33% YouTube 11.67% 14.17%
South Dakota
Metric All States South Dakota Average Rating 4.69 4.80 Average Reviews 12.86 29.92 Address 84.10% 94.59% Phone 96.86% 100.00% Email 50.22% 45.95% Facebook 57.91% 78.38% LinkedIn 37.95% 64.86% Instagram 44.77% 59.46% Twitter 20.06% 43.24% YouTube 11.67% 8.11%
Tennessee
Metric All States Tennessee Average Rating 4.69 4.80 Average Reviews 12.86 5.14 Address 84.10% 91.80% Phone 96.86% 97.54% Email 50.22% 50.82% Facebook 57.91% 58.20% LinkedIn 37.95% 36.07% Instagram 44.77% 47.54% Twitter 20.06% 19.67% YouTube 11.67% 3.28%
Texas
Metric All States Texas Average Rating 4.69 4.77 Average Reviews 12.86 11.68 Address 84.10% 90.20% Phone 96.86% 98.04% Email 50.22% 52.94% Facebook 57.91% 70.59% LinkedIn 37.95% 43.14% Instagram 44.77% 58.82% Twitter 20.06% 33.33% YouTube 11.67% 15.69%
Utah
Metric All States Utah Average Rating 4.69 4.68 Average Reviews 12.86 28.76 Address 84.10% 86.07% Phone 96.86% 97.54% Email 50.22% 54.10% Facebook 57.91% 57.38% LinkedIn 37.95% 34.43% Instagram 44.77% 50.82% Twitter 20.06% 20.49% YouTube 11.67% 10.66%
Vermont
Metric All States Vermont Average Rating 4.69 4.81 Average Reviews 12.86 3.42 Address 84.10% 89.34% Phone 96.86% 94.26% Email 50.22% 59.84% Facebook 57.91% 56.56% LinkedIn 37.95% 24.59% Instagram 44.77% 42.62% Twitter 20.06% 9.02% YouTube 11.67% 9.84%
Virginia
Metric All States Virginia Average Rating 4.69 4.68 Average Reviews 12.86 5.63 Address 84.10% 0.00% Phone 96.86% 97.00% Email 50.22% 38.00% Facebook 57.91% 69.00% LinkedIn 37.95% 54.00% Instagram 44.77% 49.00% Twitter 20.06% 34.00% YouTube 11.67% 16.00%
Washington
Metric All States Washington Average Rating 4.69 4.43 Average Reviews 12.86 5.71 Address 84.10% 91.30% Phone 96.86% 91.30% Email 50.22% 39.13% Facebook 57.91% 47.83% LinkedIn 37.95% 47.83% Instagram 44.77% 43.48% Twitter 20.06% 34.78% YouTube 11.67% 17.39%
West Virginia
Metric All States West Virginia Average Rating 4.69 4.62 Average Reviews 12.86 4.14 Address 84.10% 82.35% Phone 96.86% 95.59% Email 50.22% 29.41% Facebook 57.91% 45.59% LinkedIn 37.95% 27.94% Instagram 44.77% 23.53% Twitter 20.06% 14.71% YouTube 11.67% 4.41%
Wisconsin
Metric All States Wisconsin Average Rating 4.69 4.68 Average Reviews 12.86 5.31 Address 84.10% 94.85% Phone 96.86% 100.00% Email 50.22% 44.33% Facebook 57.91% 61.86% LinkedIn 37.95% 48.45% Instagram 44.77% 47.42% Twitter 20.06% 23.71% YouTube 11.67% 12.37%
Wyoming
Metric All States Wyoming Average Rating 4.69 4.78 Average Reviews 12.86 12.39 Address 84.10% 39.29% Phone 96.86% 92.86% Email 50.22% 46.43% Facebook 57.91% 67.86% LinkedIn 37.95% 25.00% Instagram 44.77% 32.14% Twitter 20.06% 10.71% YouTube 11.67% 10.71%
