7 Proven Strategies to Utilize Surveys and Polls for Writing an Engaging Blog Post! biddrup

7 Proven Strategies to Utilize Surveys and Polls for Writing an Engaging Blog Post!

As a blog writer, you know how important it is to write engaging posts that keep your readers interested. One effective way to do this is by utilizing surveys and polls in your writing. Surveys and polls not only help you engage with your audience, but they also give you valuable insight into what topics interest them. In this article, we’ll discuss seven proven strategies for using surveys and polls to write an engaging blog post. 

1. Know Your Audience

The first step in creating a successful survey or poll is knowing who your target audience is. What topics are of interest to them? What type of language should you use? Once you have a good understanding of who your audience is and what motivates them, you’ll be able to craft questions that will resonate with them. 

2. Keep It Short & Sweet

When writing surveys and polls, it’s important to keep them short so that readers don’t get bored or lose interest before they finish answering the questions. Try to limit each survey or poll to no more than 5-7 questions—any more than that can be overwhelming for the reader.

 

3. Ask Thought-Provoking Questions

The best surveys and polls are those that ask thought-provoking questions that make the reader stop and think before they answer. Avoid yes/no questions and instead opt for open-ended questions that invite the reader to provide additional insights into their preferences or opinions on a given topic.   

4. Offer Variety

Don’t limit yourself by asking only one type of question per survey or poll—mix it up! Try multiple choice questions, open-ended questions, fill-in-the-blank responses, ranking scales, etc., just make sure not to overwhelm the reader with too many options at once! 

5. Give Incentives

People are more likely to respond if there is something in it for them! Offer incentives such as discounts or freebies for completing the survey or poll—this will encourage people to take part and provide honest feedback on their experience with your product/service/brand. 

6. Share Results

After gathering responses from your survey or poll, share the results with your readers! This helps show transparency in how you are conducting research while also providing valuable information back to your readers about what they care about most when it comes to your product/service/brand.  

7. Follow Up

Finally, follow up with respondents after they have completed their survey or poll! Thank them for taking part in the research process—this shows appreciation for their time and encourages future participation as well!

7. Follow Up

Finally, follow up with respondents after they have completed their survey or poll! Thank them for taking part in the research process—this shows appreciation for their time and encourages future participation as well!

What Are the Benefits of Incorporating Surveys and Polls into My Post? 

Surveys and polls offer an interactive way for readers to engage with your post. They also allow you to quickly gather information from your readers about what kind of topics they would like to see more of, or which aspects of a topic they find most interesting. This data can then be used to tailor future posts more specifically to the interests of your readers.

Should I Make My Survey Publicly Available? 

It depends on the type of survey or poll you are conducting. If it’s something that would be beneficial for all readers (e.g., a poll asking how often they read your blog), then making it publicly available could encourage more people to participate in the survey and give you useful feedback on how your blog is doing overall. However, if it’s something more personal (e.g., a survey asking for demographic information), then it may be best kept private so that only those who respond provide their data.

How Can I Use Survey Results When Writing My Post?

Once you have gathered survey results, use them in your post! For example, if you’re writing a post about marketing trends, you could include survey results that show which techniques were most popular among respondents. This will not only add credibility to your post but also make it more interesting for readers who can relate their own experiences with the survey results. 

All In All

Surveys and polls can be an effective tool for gathering data while also engaging readers in interesting conversations about topics relevant to your brand or industry. By following these seven strategies outlined above – knowing your audience, keeping it short & sweet, asking thought-provoking questions, offering variety, giving incentives & sharing results – you can create effective surveys & polls that will drive engagement on your blog posts while also providing useful data points about what resonates most with your readership base!

Resources

  1.  “How to identify and reach your target market with surveys.” https://www.surveymonkey.com/resources/identify-and-reach-your-target-market-with-surveys/. Accessed 22 Dec. 2022.
  2.  “How to Write Good Survey Questions | Constant Contact Blog.” 8 Jan. 2021, https://www.constantcontact.com/blog/how-to-write-survey/. Accessed 22 Dec. 2022.
  3.  “3 Powerful Questions to Ask Your Blog Audience – Lacy Boggs.” https://lacyboggs.com/3-powerful-questions-to-ask-your-blog-audience/. Accessed 22 Dec. 2022.
  4.  “Good Survey Questions & Examples—Best Practices & Tips | Typeform.” https://www.typeform.com/surveys/question-types/. Accessed 22 Dec. 2022.
  5.  “How to Incentivize Your Employees to Write Content – Hook Agency.” https://hookagency.com/blog/incentivize-employees-write-content/. Accessed 22 Dec. 2022.
  6.  “How to Write a Blog Post (That People Actually Want to Read) in 9 ….” 23 Nov. 2022, https://ahrefs.com/blog/how-to-write-a-blog-post/. Accessed 22 Dec. 2022.
  7.  “How to Write Good (Even Great!) Survey Questions – HubSpot Blog.” 31 Jul. 2019, https://blog.hubspot.com/service/survey-questions. Accessed 22 Dec. 2022.
  8.  “4 Ways to Use Polls & Surveys to Boost Audience Engagement – PGi.” https://www.pgi.com/resources/articles/4-ways-to-use-polls-surveys-to-boost-audience-engagement/. Accessed 22 Dec. 2022.
  9.  “7 Ways to Use Quiz and Survey Results for Your Blog.” 1 Jul. 2019, https://laurenmyersco.com/blog/quiz-survey-for-blogging. Accessed 22 Dec. 2022.

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