11 Ways to Massively Boost Your Online Sales With Effective Content Marketing Biddrup

11 Ways to Massively Boost Your Online Sales With Effective Content Marketing

It’s no secret that content marketing is one of the best strategies to use when trying to generate traffic and sales on your website. But what if you’re not a writer? You might be wondering how content marketing can work for you, but don’t worry! In this blog post, we’ll talk about 11 ways that effective content marketing can help massively boost your online sales.

1. Use long-form content to get people interested

If you want to get someone’s attention, it’s best for them if your content is longer than just one line – that way, they’ll actually take the time out of their day to read your article or watch your video. If you can, try and go over 2000 words (if you can’t, no worries). That way, people will be able to actually read your content and get a good idea of what you have to offer.

2. Make sure your content is better than the competition

If you want to have more sales on your website, it’s important that the quality of your writing is superior to that of your competitors’. Write in-depth articles that go into detail about the information you want to present. This means don’t give a brief overview of a product, but actually present all of the information someone might need to make a purchase.

3. Be truly helpful with your content

The best way for people to come back to your website and enjoy your content is to be helpful and present the best information possible. Don’t try and trick people into reading your articles, but actually ensure that you’re writing about something they might need or want to know. This way, when people come across your article, they’ll appreciate it and get a lot more out of it than if they would have from a competing website.

4. Don’t just write about your own products

Many people think that content marketing should only talk about the company or product they have created, but this isn’t true at all! In fact, you should be talking about a variety of different topics within your industry – as well as those outside of it too. Talk about things you enjoy, as well as those that your customers would be interested in. In this way, you’ll attract a variety of different clientele and have a good chance at increasing the amount of unique visits to your website.

5. Create content that people want to share with others

One of the best ways for a company to get more traffic on their website is to have their content shared. If you create something that your readers want to share with all of their friends and family members, they’ll be more likely to do so than if you featured an article about yourself. This means creating content that goes against the norms, focusing on your customers instead of your company.

6. Use infographics throughout your website

While it can be difficult to write an in-depth article, you don’t have to worry about that at all when creating infographics – so use these throughout your website! These can include articles, statistics or even just general information. They work really well because they’re quick and easy for people to digest, so they’ll enjoy reading your website if you make it interesting and enjoyable to read.

7. Include videos on your website

If you want more people to come to your website, including video content is a great way for this to happen – as long as the videos are actually good! Either create videos yourself or hire someone else who does (and include their contact details on your website). This will be a great way for people to get to know you and trust you.

8. Don’t forget about social media

Even though this isn’t directly related to content marketing, it’s important that you don’t forget about social media when trying to create effective content. If your content is good enough, others might share it even if you don’t promote it on their social media pages! However, if the content isn’t that appealing or useful, they’ll probably ignore your tweet or post. So make sure to use these tools in conjunction with one another to ensure that your website is getting all of the attention it deserves!

9. Try using live video on Periscope or Facebook Live

Live video is the future of content marketing, so make sure you’re trying it out! This can include anything from videos of your employees to Q&As on Facebook. People will love this sort of content because it’s unique and they feel valued when you take interest in them. So while it might be difficult to videocast regularly, it’ll be worth the time and effort in the end!

10. Make sure your website is mobile friendly

While you might think this doesn’t make any sense, there are actually more people browsing the internet on mobile devices than desktop computers. Roughly 52% of all web traffic comes from mobile users, so if your website isn’t mobile friendly you’re losing out on a lot of unique views. If your website is hard to read or it doesn’t work well with different screen sizes, people are much less likely to visit it.

11. Don’t forget about infographics!

Infographics are great because they make the content you share more digestible for your audience. But make sure you know how to use them effectively – don’t just share one or two on social media and then forget about them. Include as many as possible throughout your website, and try creating some of your own if you want to boost traffic even more!

Why are people more likely to share my content on social media?

Because they want to show their friends how much they’ve helped them by sharing the information! Universal content is good for business because people are more likely to share it with others.

How many websites are there?

There are over 1 billion websites online, and that number is constantly growing. So even if you’re just getting started, don’t be.

When should I start blogging?

Now! It doesn’t matter if you don’t have much to say, the hardest part is just getting started. Once you start writing it’ll be easier to write more content – and don’t forget about including your keywords throughout!

In Other Words

Thanks for reading this article! I hope you learned a lot and can apply these tips to your online marketing strategies. If you need more help finding what content marketing will work for your company, contact us today to see how we can help!

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