Are you getting the most out of your clients? If you’re not asking them the right questions, then you might be missing out on valuable insights that could help improve your conversion rates. In this blog post, we will discuss 11 questions that you should ask your clients to get the most out of your relationship with them. By understanding what they want and need, you can create a better experience for them – which will result in more conversions!
1. What features do you like the most on [item]?
Which features on [item] are your favorite? And why? Understanding what clients like about a product can help you figure out ways to improve and innovate while still offering the same great services and products that they love. You can simply ask them while they’re using an item, or you can conduct a quick survey.
2. What do you think of [item]?
What are your overall feelings about [item]? How would you describe it to a friend if they were considering buying [it]? This question allows clients to provide additional information by providing their own personal take on your items. This can be especially useful when you’re launching a new item and want to get additional insights before you make it available.
3. What product or service do you use the most on [website]?
What product or service do you use the most on [website]? How often do you use it? Why did you choose that one over others? This is a great way to find out if your clients are even interested in products outside of what you offer. If they’re already using other services, it’s likely that they have the budget or resources to try something new. Be sure to ask how much they think these competing services cost so you can get an idea of how much they would be willing to pay for your product or service.
4. How do you feel about the checkout process?
How do you feel about the checkout process? Did anything make it difficult, or were there any points where you had questions that weren’t answered promptly enough? By understanding how clients are feeling throughout the entire purchase experience, you can find out what you’re doing well and what you need to improve.
5. Will you be using/buying [item] in the future?
Do you plan on buying or using [item] again in the future? If so, when? By asking this question, you will know if your clients are interested in having another transaction with you at some point in the future. You can use this information to plan your sales and promotions accordingly.
6. Do you know which social networks we’re on? Which ones do you use regularly?
Which social networks do you regularly use? Have you found out about us through any of these channels? Knowing where your clients are getting their information from will allow you to create more targeted campaigns with your social media marketing. If they’re finding you on Facebook, for example, you can focus your efforts on growing that presence rather than spending time on another platform that no one uses.
7. What would make [item] better?
What could be done to improve [item]? Was there anything missing that would have made it even better? This open-ended question allows clients to provide their opinions on improvement areas. You can’t fix what you don’t know about, so this is a great way to find out if there are any holes in your services or products.
8. What was the best thing about [item]?
What was the best thing about [item]? This question provides you with a positive feedback area. Did they like the design of it, the feel, or perhaps its durability? By figuring out what made your item stand out from others in the market, you can continue to use that information to create stronger and better options for clients in the future.
9. How likely are you to recommend [item] to a friend?
How likely are you to recommend [item] to a friend or colleague? Your clients’ answers here will give you an idea of how effective your services and/or products really are. In some cases, they may not be the best fit for everyone who uses them. Getting feedback about your clients’ recommendations and referrals is a great way to learn more about what isn’t working and adjust accordingly.
10. How likely are you to return to [website]?
How likely are you to visit [website] again in the future? If so, why? By getting feedback on their likelihood of returning, as well as the reasons why they would or wouldn’t, you can get a feel for whether there is room for improvement on your website.
11. How do you define success?
What does success mean to you? How do you measure it? This question is great because it allows clients to share their personal viewpoints so that any product or service they receive will be a better fit. Simply put, if you can anticipate what your clients want and need, you’ll be able to work harder on delivering those things and closing sales more frequently.
In The End
We hope that these 11 questions will help you convert more of your customers into long-term relationships. How did they go? Did any of the questions give you pause or get a different reaction than what you expected? Which was your favorite question and why? comment below to share yours!